Points you'll need
- A personal Facebook account
- Web accessibility
How Set Up Facebook Page
1. Produce the page
As soon as you're logged in to your personal account on Facebook, most likely to Pages to produce your brand-new page
You will certainly be provided a few alternatives, including 'Company, Organization or Organization' as well as 'Cause or area'.
Select 'Business, Company or Institution' and select 'Charity' from the scroll down food selection. Add a name to your page (the name of your organisation) and also click to certify that you are the official representative of the organisation. Ensure you enter the name appropriately as you could not always transform it later.
2. Customise the page
Facebook will certainly ask you to add a Web page summary, a connect to your site and a special url for your Facebook page, i.e. facebook.com/yourorganisation
It will then ask you to add an account picture (the recommended dimension is 180 x 180 pixels), which must be your organisation's logo.
Ultimately, you can define a details target market, or you could browse this step.
When you have the fundamentals set up, you need to after that add a cover image (851 x 315 pixels) which need to be a branded picture that demonstrates just what your organisation does. Involving cover pictures can be truly reliable in encouraging people to like your page. You'll also need to add some details regarding your organisation to the Info area.
The fundamental skeletal system of your page is currently live. Facebook will certainly ask if you would love to 'Like' your page. If you do so, all task will certainly show up in News Feeds of those you're linked to personally to on Facebook. With no material on the page, we intend to save that organic Timeline story for when you're really all set for individuals to see the page, so skip this in the meantime.
3. Add engaging material
Prior to you begin sharing your page, it's recommended to obtain some fantastic web content on there. Ask inquiries, use photos, video clips and also infographics to involve your audiences, as well as do not forget to maintain messages truly short-- many people will be visiting your page with their cellphone. It's helpful to think about that your target market( s) will certainly be, as well as what will intrigue them concerning your organisation. Think about the posts as telling stories, and also not as advertising and marketing messages.
4. Employee supporters
A great place to begin is by inviting your colleagues to like the page and also ask to share it with their good friends. You could likewise use your web site, e-newsletter, blog site and also e-mail updates to promote your page as well as develop a core base of supporters. If your updates are engaging you will certainly quickly see that your advocates will do the majority of the recruiting for you.
5. Action your success
Usage Facebook insights to measure exactly how well you're doing as well as what can improve on. Insights give you details on your target market, how they engage with your page and the performance of your messages.